• launchkit.nyc

We deliver considered branding products that evoke
engaging emotional responses. Innovative thinking and attention to detail are the hallmark of our craft.

Work With Us »

Small. Vibrant. Passionate.

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Alice Cole

Artistic Director and lover of cats, Alice’s keen sense of style informs our overall visual direction. She has worked in agencies across the country.

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Joseph Ginsburg

Creative Director and Co-Founder, Joseph’s years of experience bring a unique and distinguished look to our varied client projects

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Daniel Avery

Founder & CEO. Having worked in some of New York’s biggest agencies, Daniel’s radical vision required a newfound venture.

Guiding Principles.

1. Simplicity Trumps All

Over complicating the problem overcomplicates the solution. A focussed and strategic approach yields the most effective outcomes.

3. Deliver & Awe

We take deadlines seriously. We’re ready to deliver your next project on time and on budget, with results that blow you away.

2. Iterate Then Iterate

Never rest on your laurels. Nothing of worth is perfected on first attempt – so we make it our mission to perfect every last detail.

4. For The People

We believe in collaboration and collegiality – relationships are at the core of our work both internally and with clients.

  • the essence of contemporary NYC.

  • “We knew our brand needed an overhaul and
    the team delivered exactly what we were looking for”

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    - Jon Hopkins, Immunity

  • “Our click-through rate doubled in a matter of days.
    We are so happy with the results!”

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    - Jesse Ware, Devotion

  • “They responded to our brief with enthusiasm. Their
    experience was invaluable for our business.”

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    - Will Saul, Close

  • see you soon.